LinkedIn Profile Optimization: Simple Guide

What is an Optimized LinkedIn Profile?

• An optimized LinkedIn profile is one where every part of your personal profile is filled out and shows your audience what you do, who you are, and what you are an expert in.
• This helps your profile rank higher in LinkedIn searches and builds trust among those who want to connect or follow you. 

Why should you optimize your LinkedIn profile?

It’s important you fully understand why you should care to have a clean and well-thought-out profile. 

• Helps your audience know who you are, your expertise, open to work, and much more.This can encourage them to reach out to you directly for opportunities.
• Makes you stand out if you apply for a job on LinkedIn.
• Boosts your personal brand and helps you build authority.
• It helps you build relationships with prospects and close deals (social selling). 
• Establishes relationships with customers and creates trust.
  

10 key areas to optimize on your LinkedIn Profile.

• LinkedIn Profile URL
• Profile Picture
• Background Photo
• Headline
• Voice pronunciation of your name
• Contact Info
• Work Experience
• Industry
• Location
• Education

Grab your simple guide not to miss the juicy part!